Branding

We help good businesses become good brands.

Listing

Simple has been consistently recognised —locally, nationally and internationally as South Australia’s #1 brand agency.

  • Simple Office Photos 2018 02 Feb 08 0488

Telling stories through symbols

  • Brand identity

    At Simple, we understand that a strong logo and wider brand identity form the foundation of how an organisation, product or place is perceived by its audience. With every branding project, we make it our mission to intimately understand you, your product, place or business, how you want your audience to feel, and formulate ways to communicate that visually.

  • Your organisation's personality

    If a logo is your organisation’s face, a brand identity is its personality — its mannerisms, dress sense, handwriting, turns of phrase, the way it walks, and how it takes its coffee—the culmination of consistent, coherent traits that communicate to the world who you are and what you’re all about.

  • Naming

    There are many approaches to naming a business. Your name can relate to your service offering explicitly, only abstractly; or perhaps, not at all. Some hugely successful businesses have foreign or entirely invented words as names, while some are as straightforward as a surname — like the famous hardware chain founded by Arthur and Robert Bunning. Whatever the approach, Simple can help you choose a business name that’s right for you.

  • Brand evolution

    Due to changes in your taste, lifestyle and perhaps even size — you likely aren’t wearing the same outfit as twenty years ago. Similarly, as businesses grow and change, they must adapt their brand identities to better reflect themselves and their marketplace. A rebrand, or brand evolution, aims to modernise outdated elements within a brand identity, while retaining its existing recognition value. If you have an existing brand identity that’s in need of a makeover, we’re here to help.

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Simple has been consistently recognised —locally, nationally and internationally as South Australia’s #1 brand agency.

Led by Creative Director, Pat Parisi, we hold a reputation as brand specialists. We’re experienced developing new brands, as well as strategically refreshing and repositioning long established ones — from the State Theatre Company’s to Rundle Mall’s.

We are known for brave ideas and bold design. We develop strategic branding for our clients, to give them a competitive edge.

Des ad land award

  • Founded 2007

  • 30+ people

  • Locations 02

  • Temp about

Studio
updates.

  • Villawood Appoints Simple for Multiple South Australian Projects

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    We’re excited to welcome Villawood Properties to South Australia following their official launch this week. With a multi-billion-dollar pipeline and plans to develop 5,000+ lots over the next decade, we're already hard at work across multiple projects.
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  • Simple joins panel for 'Not, Not Creative' by She Creates and the AADC

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    Our very own Taylor Martin joined the She Creates panel to unpack the roles of client service and project management within the creative process and celebrated their importance in creating incredible client outcomes.
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  • Simple's Taylor Martin Announced as AADC Co-President

    Jamie Scott and Taylor Martin, AADC Co-Presidents
    If Taylor Martin, our Studio Manager, can wrangle Simple’s two dozen or so creatives, a few hundred more will be a breeze. Congratulations to both you and Jamie Scott on taking the reins as Co-Presidents of the Adelaide Advertising & Design Club.
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  • Statewide Super Appoints Simple as Agency

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    Simple has been awarded Statewide Super’s agency account following a competitive pitch. Simple's Managing Director, David Stocker, said "The superannuation market is complex, competitive and constantly changing, but it’s these challenges that excite us.”
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